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Home UK Craft Beer

BBPA makes the case for brewers and pubs ahead of Budget

Darren Norbury by Darren Norbury
5 October 2026
in UK Craft Beer
Reading Time: 3 mins read
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Britain’s beer and pub industry generated £37.8 billion to the UK economy in 2025, supported almost 1 million jobs, and contributed £16.8bn in tax. That’s the takeaway from new British Beer and Pub Association (BBPA) analysis.

CGA pub

The trade body says the findings demonstrate that the sector’s economic footprint can be found in every constituency, with every region generating, on average, £3.2bn in gross value added (GVA), and supporting, on average, 81,800 jobs.

The sector also generated an estimated £2.2bn in net capital investment in 2025, with the North West recording the highest regional investment at £325m.

The analysis was carried out by Oxford Economics and commissioned by the BBPA. The trade body said the sector has proved itself to be fundamentally important for younger workers or those seeking flexible work. Approximately half (48%) of direct jobs are made up of workers between the ages of 16 and 24 — the equivalent of 341,900 roles — while 60% of workers were employed part-time.

The BBPA says the sector’s tax burden must be reduced if it is to continue driving growth and jobs. It is calling for permanent business rates reform, a freeze in beer duty, an increased draught duty discount, and a review of employment costs to help protect jobs and ensure businesses can continue investing.

“This analysis shows why we’re the lynchpin for jobs, growth, and communities in every constituency,” said Emma McClarkin, chief executive of the BBPA. “Every single region’s job market and local economy is enriched from pints and pubs, with them being vital for putting money in people’s pockets, being precious community spaces, and boosting investment whilst generating significant tax revenues.

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“It would be a perilous mistake to take this for granted, because when they close, we all lose out. We are fortunate that the prime minister and chancellor recognise this and are strong supporters of the sector, as demonstrated by the vital 20% cut in business rates recently announced as a first step to support the sector.   

“We now need to see permanent business rates reform, a freeze in beer duty and an increased draught discount, along with a review of employment costs to ensure we can continue to keep people in work, boost the economy, and remain as the heart and soul of communities.”

The report found that pubs alone generated £29.8bn in GVA, supporting 849,600 jobs and £17.4bn in wages. The UK’s breweries generated £6.7bn in GVA and supported 74,100 jobs, while beer sales in the off-trade contributed £2.3bn in GVA and supported 48,100 jobs. 

Latest research from WPI Strategy, authored by former Treasury economist Martin Beck, found that the pub plays a central role in creating huge wellbeing benefits for the nation. 

The report found pub-based social interaction is estimated to generate a wellbeing value of around £1,000 to £2,000 per regular pubgoer each year. With nearly 30% of UK adults visiting pubs regularly (around 16 million people), the total wellbeing-equivalent value is estimated at up to £30bn annually, which the BBPA argues is further proof of the intrinsic, unique and important role the sector plays. 

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