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Home UK Craft Beer

St Austell strengthens Bath Rugby partnership

Darren Norbury by Darren Norbury
18 August 2026
in UK Craft Beer
Reading Time: 1 min read
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Bath Rugby and St Austell Brewery have entered the next phase of their long-standing partnership, marked by major bar refurbishments across the Tribute Stand.

St Austell Bath Rugby

St Austell Brewery — Bath Rugby’s official beer partner since 2022 — has worked closely with the club to refresh key fan areas at their stadium, known as The Rec. This includes redesigning two branded bars and updating wayfinding throughout the stand.

“We’re proud to continue building on our partnership with Bath Rugby,” said Dan Crabb, sales and distribution director at St Austell Brewery. “The Tribute Stand is an important space for both the club and supporters. The revamped bars give us a brilliant platform to showcase our beer brands, whilst also backing local sport.”

James Bibby, commercial director at Bath Rugby, added: “St Austell Brewery has been a committed partner for many years, and their investment in the Tribute Stand and the Swift Half will make a noticeable difference to fans on matchdays.

“We’re delighted to take this next step together and further our shared ambition to keep improving the supporter experience at Bath Rugby.”

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