Butcombe Brewing Co’s Goram IPA Zero it to be the official non-alcoholic beer partner of the Bath Half Marathon for the next two years.
The partnership begins before the sold-out 2025 running of the event on Sunday, 16th March, and participants can sample Goram IPA Zero after they have crossed the finish line.
Butcombe Brewing Co, based in Bristol, will also host a bar in the Event Village, located in Royal Victoria Park, where participants and their supporters will be able to enjoy a range of the brewer’s beers.
“The Bath Half has a long and proud history of celebrating the best of the West Country, and we want to ensure that tradition continues, as this partnership with Butcombe Brewing Co demonstrates,” said event lead Joanna Wales.
“The 2025 edition of the Bath Half is already sold out, and I’m sure there will be plenty of finishers who will be looking forward to a well-deserved non-alcoholic Goram IPA Zero after completing 13.1 miles on Sunday, 16th March.”
Bruce Rowland, marketing director at Butcombe Group, added: “We are delighted to be partnering with the Bath Half. We are passionate about supporting the communities we serve and charity initiatives, so this iconic event is the perfect fit for us, especially with our Goram IPA Zero now being one of the most popular and decorated non-alcoholic beers in the UK.
“We’d like to wish 2025 participants all the very best of luck with their training, and we look forward to toasting their success at the finish line in March, with a drink on us!”
