The Brewers Association says it will be bringing its A-game to London Craft Beer Festival, being staged at Magazine on 18th and 19th July.
The Brewers Association bar at a previous London Craft Beer Festival. Photograph: Nic Crilly-Hargrave
The not-for-profit trade association for small and independent American craft brewers will have a spectacular line-up of UK-rare, high-quality, sought-after US brews on its stand.
Some 22 American craft breweries will be showcased at this year’s festival, pouring 56 boundary-pushing craft beers. Breweries participating include those new to the UK as well as established favourites.
Beers will range in style, strength, and flavour from light and crisp lagers to big and experimental barrel-aged imperial stouts, and include creative sour and fruited sours, wild and spontaneously fermented beers, classic wheat beers, and a plethora of show-stopping IPAs.
Audacious flavour combinations include blueberry crumble sour ale, peach lager made with real fruit, and Bourbon Barrel-aged stout made with monster cookies, honey-glazed coconut, a touch of peanut butter and candy-coated chocolates, to tempt the tastebuds of even the most traditional beer drinker. Whether you’re a lager lover, a hophead, or a simply want to experiment, there’s a beer for everyone at this year’s festival.
The Brewers Association will be joined by nine brewery representatives, who will be travelling to the UK to pour their beers and interact with beer lovers at the festival. All beers will be air-freighted to maintain freshness. Breweries participating (and travelling representatives) comprise:
- AleSmith Brewing Co
- Allagash Brewing Co
- The Bold Mariner Brewing Co (Kerrie Stacks, co-owner)
- Cigar City Brewing Co (represented by Keith Anderson, senior director of commercial
- Coldfire Brewing Co (Dan Hughes, co-founder/chief executive)
- DESTIHL Brewery
- Fremont Brewing Co
- Hinterland Brewery (Bill Tresler, co-owner)
- Jack’s Abby Craft Lagers
- Maui Brewing Co
- Mother Road Brewing Co
- Montauk Brewing Co (Garrett Simon, commercial and business development associate)
- Other Half Brewing Co
- Oskar Blues Brewery
- Rogue Ales and Spirits
- Samuel Adams (Thomas Cornwell, international brand development manager
- Side Project Brewing Co
- Sierra Nevada Brewing Co (Steve Grossman, global ambassador)
- Sweetwater Brewing Co
- Toppling Goliath Brewing Co (Mike Saboe, executive brewmaster)
- Urban Roots Brewery and Smokehouse
- The Virginia Beer Co (Chris Smith, co-founder/owner)
“The UK remains an important market for American craft beer exports and the third largest in the world, accounting for 8.3% of all global exports,” said Lotte Peplow, the Brewers Association’s American craft beer ambassador for Europe. “Interest in the UK market remains high, as shown by the number of American craft breweries travelling across from the States to explore export opportunities.
“The Brewers Association’s stand at LCBF is a unique platform to highlight the quality, consistency, and innovation of America’s small and independent brewers, as well as their creativity, brewing expertise and boundary-pushing approach to flavour.
“The range includes highly-rated, award-winning American craft beers that demonstrate exactly why American craft brewers are widely considered to be world leaders in their field. Now in our fifth consecutive year at LCBF, we’re excited to unveil our new-look outdoor stand and share this year’s exceptional range of show-stopping beers.”
