The British Beer and Pub Association (BBPA) has called on the government to extend pub opening hours during this year’s Women’s Rugby World Cup.
Chief executive Emma McClarkin said the move would boost celebrations, promote inclusivity in sport, and drive trade.
The BBPA has strongly welcomed the recent decision to permit a contingent relaxation of licensing hours during the UEFA Women’s Euro 2025 semi-finals and final.
The trade association said the permit was exactly the kind of pragmatic, proportionate step that supports both public celebration and the hospitality sector, while marking the exceptional significance of major sporting occasions.
The Women’s Rugby World Cup 2025 will be the first time the tournament has been hosted in England in over a decade. It is expected to draw record crowds and huge national interest, especially if the home nations reach the final stages. It gets under way in August.
“As the national home of live sport, pubs will play a central role in uniting communities and supporting the tournament’s success,” said McClarkin.
“Extending licensing hours will ensure this landmark tournament receives the recognition it deserves, promote inclusivity in sport, and score points for the economy and country’s mood.”
