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Beliebe it: Justin’s an Innis & Gunn fan!

Darren Norbury by Darren Norbury
6 October 2025
in UK Craft Beer
Reading Time: 1 min read
Home UK Craft Beer
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Pop superstar Justin Bieber has given his seal of approval to Innis & Gunn beer on social media during a trip to Scotland.

Justin Bieber Innis Gunn
Photograph from instagram.com/lilbieber/

The post — a carousel of four images of him enjoying the beer at sunset — was fast approaching 1 million likes in a matter of hours.

His surprise trip to Scotland included an impromptu performance for staff at Gleneagles.

“I can’t bloody Beliebe it!” said Dougal Sharp, founder of Innis & Gunn. “It’s safe to say I didn’t expect to wake up this morning to see those pictures. I’m glad Justin seems to be enjoying our beers, just as many people around the world do.

“Our lager is proudly brewed in Scotland and, for an authentic experience during Justin’s visit, there really is no other option. He’s more than welcome in one of our taprooms for unlimited steak frites any time.”

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Darren Norbury

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