Bays Brewery, in Paignton, have revealed that their 2024 limited-edition charity brews have raised £4,861 for four deserving Devon charities.
Left to right, with their charity ales, Bays Brewery director Peter Salmon, head brewer and director Will Freeland, and director Mark Salmon
The first of its charity ales hit shelves back in February last year when the brewery joined forces with the Ashburton division of Dartmoor Search and Rescue Team to launch Tracker Ale.
Bays pledged 5% of every pint and bottle sold to help fund the replacement of the team’s oldest Land Rover for future rescue missions in Torbay, Dartmoor, and East Devon, raising £1,068.
Spring then saw the brewery partner with Paignton Zoo for a beer called Funky Monkey, which celebrated plans for Hamadryas Hill, a new home for its troop of baboons.
The beer raised £1,400 and was one of a long line-up of ‘animal’ ales made in partnership with the visitor attraction, bringing its total amount raised to date to £28,500.
The third charity beer was golden Chopper Ale, made in partnership with Devon Air Ambulance. This raised £1,350.
Completing the charity line-up in November was Jingle Ale, a ho-ho hoppy bitter aimed at spreading cheer with 5% of proceeds supporting Children’s Hospice South West.
Providing hospice care for children and their families living with life-limiting illnesses, the final charity brew of 2024 wrapped up the year by raising £1,043.
“With many local charities facing unprecedented demand, alongside inadequate funding, we are pleased to be able to play a small part by helping raise much-needed funds for four incredible worthy causes,” said Bays Brewery director Peter Salmon.
“A huge heartfelt thanks to our customers, local pubs, and retailers who supported our charity brews in 2024. This collective effort highlights the power of community and the role businesses can play in driving positive change.”
Bays Brewery will be saying ‘cheers’ once again in 2025 with four brand-new charity brews, all of which will see 5% of proceeds from every pint and bottle sold donated to top Devon charities.
